Table Of Contents
Microsoft Azure Explained: What Is Azure Used For?  What To Look For In Microsoft Azure Alternatives Best Azure Alternative For Small Companies - DigitalOcean Best Azure Alternative For Mid-Sized Companies - Oracle Cloud Infrastructure (OCI) Best Azure Alternative For Enterprises - Amazon Web Services (AWS) More Top Microsoft Azure Cloud Alternatives to Consider Today  How to Understand, Control, And Optimize Your Cloud Costs — No Matter Your Cloud Provider

Microsoft Azure offers over 150 cloud products and services. In addition to Infrastructure-as-a-Service (IaaS), Software-as-a-Service (SaaS), and Platform-as-a-Service (PaaS), Azure Cloud also supports multiple use cases.

Yet, Azure can be complex, expensive, and a lot to figure out — let alone optimize for your specific cloud computing needs. 

Maybe you’ve looked into the cloud service provider. If Azure seemed overkill, unappealing, too broad, or too complex for your needs, then you probably felt that it was not suitable for you. 

This Microsoft Azure alternatives guide will help you discover other options. Additionally, we’ll explore why each alternative to Azure is suitable, such as what it offers that Azure lacks or that it offers similar to Azure.

Microsoft Azure Explained: What Is Azure Used For? 

Microsoft Azure is an enterprise-grade cloud computing platform that offers the infrastructure, services, and dependencies that support building, deploying, and maintaining applications in the cloud.

Azure
Credit: Microsoft Azure cloud services and product categories

More specifically, Azure is best known for its public cloud service, where multiple organizations can securely and cost-effectively share cloud computing resources to run their cloud-based applications.

What does Microsoft Azure do?

Azure is part of the larger Microsoft Intelligent Cloud – the combined public, private, hybrid, and multi-cloud platform as well as server products, such as Windows Server, SQL Server, and Visual Studio.

Microsoft Azure advantages 

  • The Azure cloud includes products and services that cover various industries and use cases, including business, productivity, collaboration, personal computing, and online storage solutions.
  • Azure migration, managed, and self-managed services help lighten your engineers’ work or enable you to customize things yourself.
  • Azure offers 200+ cloud products and services within a single platform, including containers (Kubernetes, etc), databases (relational and non-relational), virtual desktops (Windows 365), and Artificial Intelligence/Machine Learning/Data Analytics.
  • Is more affordable for some cloud services than rivals like Amazon Web Services (AWS).
  • Offers excellent virtual desktop experience.
  • Designed for enterprise applications, including hybrid cloud and multi-cloud deployments.
  • Offers the best pricing for Windows licenses.
  • Expect enterprise-grade security for data, applications, and everything in-between.
  • There is a large pool of Azure cloud experts to tap into worldwide.
  • It now has 60 data centers across the globe, the highest of any cloud provider today.
  • Enjoy up to 54% discounts for committed usage and 90% off with spot VMs.
  • Exceptional uptime, backed by 99.9% SLAs.

Microsoft Azure limitations

There may be a few dealbreakers, but they could be the deciding factors in your decision to leave Azure. They include:

  • Azure cloud management can be challenging when there are so many options to choose from (complexity).
  • Rightsizing virtual machines is a process of trial and error due to the large number of configuration options available.
  • Overspending and waste can occur due to confusing pricing and limited Azure cloud monitoring and cost visibility.
  • Customer service could be more responsive (without charging a premium for it).
  • Azure is best suited to enterprises.
  • The all-in-one design makes vendor lock-in more likely.
  • It requires advanced expertise to configure, run, and maintain.
  • There are limited Azure cost management capabilities to minimize surprise costs.

Now, you may be wondering where to begin your search or comparison. Well, here’s a quick rundown of some factors to consider when looking for a good alternative to Microsoft Azure.

The Cloud Cost Playbook

What To Look For In Microsoft Azure Alternatives

Consider the following. You may be seeking capabilities that Azure does not offer. Perhaps you are looking for affordable cloud providers similar to Azure. 

Maybe you want a more simplified version of Azure that offers everything (such as HP Cloud?). Or, you intend to expand into regions where Azure isn’t the strongest contender, like Asia-Pacific (Alibaba Cloud) and India (OVHCloud).  

Alternatively, you may prefer a provider that is more developer-focused (like DigitalOcean), offers more responsive customer service (like Vultr), or features pre-configured virtual machines (like Google Cloud Platform). 

In any case, here are some tips.

  • All-in-one cloud service provider – Although the alternative may not offer as diverse a portfolio as Azure, you’ll still need to work with a platform that allows you to meet current and foreseeable requirements. 
  • Pricing and cost management – Even small differences in price can lead to significant savings or massive waste, so compare cloud resource prices and cost management solutions.
  • Windows licenses – When working with Windows-based solutions, you will need a platform that supports the operating system and has competitive pricing. 
  • Cloud security and compliance – Azure supports and meets many security and compliance standards, so ensure your alternative does too — or at least the ones that matter in your industry. 
  • Virtual desktop (Cloud PC) – If you are looking for a seamless cloud PC experience similar to Windows 365, there are a few options available, including GCP and Vultr. 
  • Container management – Azure has the Azure Kubernetes Service (AKS) but you may want to choose an alternative that also supports Docker containers, such as Amazon Elastic Container Service (ECS) or OpenShift
  • Artificial Intelligence/Machine Learning – If you are big on AI and ML models, there are a couple of powerful alternatives to Azure that offer robust services in the area.  
  • Data analytics – Similarly, Azure offers powerful data analytics and business intelligence solutions, such as Microsoft PowerBI. This is a feature you’ll likely want in an Azure alternative.

With these considerations in mind, here are some of the best Azure alternatives to explore today.

Best Azure Alternative For Small Companies – DigitalOcean

DigitalOcean

Because startups and small companies are constantly evolving their products, they tend to want a platform that is developer-friendly. DigitalOcean is a flexible, scalable platform worth exploring if this sounds like you. 

DigitalOcean features

  • App platform – This developer-friendly offering enables them to build, test, and optimize apps rapidly.
  • One-click deployment – This option enables users to quickly deploy and get their applications to market.
  • Cloudways – DigitalOcean supports this is a fast, secure, and user-friendly managed cloud hosting platform with around-the-clock technical support.
  • Cloud VPS services – You can choose from its managed and self-managed dedicated server options to suit your price-performance target.
  • Cloud Data Network – Expect a robust CDN service. 
  • Managed databases – Supports Kafka, MongoDB, PostgreSQL, MySQL, and Redis managed databases.
  • Kubernetes – DigitalOcean offers managed K8s clusters for your containerized applications.

DigitalOcean pricing

DigitalOcean pricing is based on usage, just like Azure pricing. Pricing varies from service to service, too. For example, pricing starts at $4 per month for virtual machines, $5 per month for object storage, $10 per month for volumes (block storage), and more.

DigitalOcean pros

  • Provides a range of features, such as managed databases, load balancers, and object storage
  • Superior Linux support
  • User-friendly interface and workflows
  • Offers a range of pricing plans suitable for small companies and startups
  • Robust technical support system, including tutorials, guides, and a dedicated developer support plan
  • Currently available in eight regions around the world
  • More affordable pricing for small companies compared to Microsoft Azure 

DigitalOcean cons

  • Limited data center locations (only 15 globally)
  • Limited service offerings vs. Azure
  • Aimed at technical operators
  • The process of scaling storage needs could be simplified

Small businesses can also consider DigitalOcean alternatives such as Linode, OVH Cloud, Kamatera, and Vultr. 

Best Azure Alternative For Mid-Sized Companies – Oracle Cloud Infrastructure (OCI)

DigitalOcean

Like the Azure public cloud, the Oracle Cloud Infrastructure (OCI) offers a robust platform for PaaS and enterprise application development use cases. Examples here include Oracle Autonomous Database, Oracle Analytics Cloud, and the Oracle Blockchain Cloud.

Oracle Cloud features

  • AI & ML – Oracle Cloud provides robust data analytics (including business intelligence solutions) and AI & ML capabilities. 
  • Cloud Guard – This is an OCI security solution that supports Identity Access Management (IAM), Anti-DDOS protection, and other cloud security features.
  • Enterprise application development – Oracle provides a wide range of custom application development services and includes SaaS products similar to Azure and Salesforce. Or, you can use its PaaS offerings to develop custom solutions.
  • All-in-one cloud provider – You can run your entire business on the OCI cloud because it offers most cloud services you’ll need from compute and storage to Kubernetes and web hosting. 

Oracle Cloud pricing

Pricing for Oracle Cloud services is Pay-as-you-Go. However, you can get significant discounts if you commit to using the cloud provider consistently for one or three years. 

Oracle Cloud pros

  • Extensive global network of data centers to minimize latency wherever you use OCI from
  • All-in-one cloud service provider similar to Microsoft Azure
  • Supports high-performance computing (with some compute options being more powerful than on Azure)
  • Lets you migrate your on-premises workload to the OCI platform as is
  • Using Oracle-Bring-Your-Own licenses on OCI is just as cost-effective as using Windows OS on Azure
  • Suitable for ERP, CRM, BI, and CSP
  • Ideal for both small and large businesses (not necessarily SMBs)

Oracle Cloud cons

  • It is not necessarily a less complex alternative to Microsoft Azure
  • Not the best .NET experiences
  • Cloud cost management can be challenging

Best Azure Alternative For Enterprises – Amazon Web Services (AWS)

AWS

There are many similarities between Microsoft Azure and Amazon Web Services. However, AWS offers a larger collection of cloud products (over 240) as well as a more mature platform.

AWS features

  • Complete cloud – AWS provides everything from compute, storage, and databases to machine learning, AI, and data warehousing to IoT and serverless computing. 
  • Identity and Access Management (IAM) – One of many cloud security tools AWS offers to control who has access to your AWS environment, including data access and managing services. 
  • AWS Outposts – This option enables you to use the same infrastructure, tools, services, and APIs for your on-premises environment as in the AWS public cloud. 
  • Auto-scaling – Once activated, this feature automatically increases or decreases your cloud resource capacity to meet performance needs while minimizing waste.  
  • AWS Cost Explorer – This native tool enables you to visualize, manage, and optimize your AWS cloud costs.
  • Serverless computing – Eliminate the need to provision infrastructure or pay for more resources than you require with services such as AWS Lambda.  

AWS pricing

AWS pricing is based on a pay-as-you-go model. You pay based on how much cloud resources you consume. On-Demand pricing does not require an upfront fee or contract. However, choosing to use the service for a year or three years instead of hourly can save you up to 72%. 

Check out our guide to AWS vs. Azure pricing guide here for more details. 

AWS pros

  • Eliminates the need for separate cloud providers by delivering almost all products you’ll ever need
  • Offers a variety of services available under each cloud product, providing deep functionality and options.
  • Extensive global data center network means you can deploy workloads all over the world
  • World-class cloud and physical infrastructure security 
  • Offers multi-layered data backup options, ensuring robust disaster recovery
  • Generous free tiers, such as 750 hours free per month for various services
  • Excellent uptime track record and 99.9% SLAs despite its numerous products and global cloud infrastructure
  • Flexible pay-as-you-go pricing

AWS cons

  • The vast array of products available increases the complexity
  • Pricing is often confusing, which leads to overspending and makes implementing cloud cost optimization best practices challenging
  • Windows OS licenses are pricey on AWS
  • Requires advanced expertise to use

More Top Microsoft Azure Cloud Alternatives to Consider Today 

Rackspace

Rackspace

Rackspace has been around for a while, providing a platform that integrates well with others, including AWS, GCP, VMWare, OCI, and Kubernetes.

Rackspace features

  • Multi-Cloud service – Not only does Rackspace offer public and private cloud connectivity, but it also supports a multi-cloud setup with partner platforms mentioned above.
  • Managed hosting – Get dedicated, secure, and high-performance bare metals to support your demanding cloud workload.
  • App deploy – You get a platform to build, deploy, and manage cloud-native and SaaS applications. 
  • OpenStack Private Cloud – It offers a full-service experience to help you set up, manage, and optimize a private cloud environment with OpenStack.

Rackspace pricing

You need to contact sales to get a quote.

Rackspace pros

  • Offers standardized configurations to ease starting up compared to Microsoft Azure’s IaaS
  • Customizable infrastructure
  • Delivers robust ecommerce hosting, including websites, email, and databases
  • Simplifies managing an OpenStack cloud
  • Over 40 data center locations globally
  • Managed services help ease Rackspace cloud management
  • Around-the-clock customer support

Rackspace cons

  • Limited cloud offerings of its own – works mostly through partnerships with the major, US-based cloud providers
  • The recent Play data breach may be concerning

ZStack Cloud Enterprise

ZStack Cloud Enterprise

Like Microsoft Azure, the ZStack Cloud offers a diverse portfolio of cloud services and products, including IaaS, DBaaS, PaaS, and more. It also targets enterprises and has been racking up partnerships across the globe to support global deployments.

ZStack Cloud features

  • Productized IaaS – It provides the option of standard configurations to help you get started more quickly. However, you can customize your infrastructure to handle any workload.
  • Multi-cloud management platform – The platform is designed to support a combination of private and public clouds at the same time, enabling you to benefit from the advantages of either option.
  • Desktop-as-a-Service – You can create a suitable virtual desktop or Cloud PC environment to fit your needs with Windows or Linux OS. Also supports TLS encryption and multiple mainstream transmission protocols.
  • Multi-edge computing – Like Azure, ZStack supports computing at the edge, bringing your services closer to your market or data sources. 
  • Disaster Recovery as a Service – Provides local, remote, and public cloud backups with continuous data protection compatibility. 

ZStack Cloud pricing

Pay as you go. 

ZStack Cloud pros

  • Strong alternative to Azure and Alibaba in the China market
  • Supports hybrid cloud and multi-cloud deployments like Azure
  • One-click deployments save time
  • Linear capacity scaling
  • User-friendly

ZStack Cloud cons

  • Few data center locations
  • Still undergoing development, so may not be stable yet
  • Data privacy concerns
  • Very limited offerings vs. Azure Cloud

Alibaba Cloud

Alibaba Cloud

Alibaba Cloud is a top Azure alternative because both offer many similar capabilities. Besides, it also offers a robust e-commerce background (Alibaba.com) similar to AWS (Amazon.com).

Alibaba Cloud features

  • All-in-one Azure alternative – Alibaba Cloud offers over 100 cloud services in 16 categories, such as compute, storage, containers, AI/ML, and database management. 
  • Elastic Compute Service – Similarly to Microsoft Azure, Alibaba Cloud offers high-performance virtual servers. 
  • Hybrid and multi-cloud support – Like Azure, GCP, and AWS, this service allows you to deploy workloads on a mix of private and public clouds.
  • Cloud firewall – Alibaba Cloud offers additional security features like cloud firewalls, web app firewalls, anti-DDOS, and IAM. 
  • Database backups – Expect support for relational, NoSQL, and data warehousing solutions, along with various database management tools. 
  • Dynamic content delivery service – Alibaba’s DCDN offers dynamic acceleration capabilities.

Alibaba Cloud pricing

Similar to Azure pricing, Alibaba Cloud pricing is based on a pay-as-you-go model. You pay only for what you use and there are free offers and discounts for committed usage.

Alibaba Cloud pros

  • Most dominant cloud provider in Asia-Pacific regions 
  • Offers discounted storage
  • Suitable for businesses of any size and type
  • Over 70 data centers across 6 continents, 22 regions, and 63 Availability Zones (4 in the US)
  • Over 50 free tier products and 60% off renewals
  • Mirror sites and backup servers are easier to set up

Alibaba Cloud cons

  • Fewer data centers outside Asia vs. Azure
  • A smaller number of engineers are proficient in Alibaba Cloud
  • Fewer integrations support compared to Microsoft Azure
  • Can be complex, too

Akamai Connected Cloud

Akamai Connected Cloud

As the owner of Linode’s public cloud, Akamai claims that it has the most distributed cloud. But it is certainly known for some features, such as CDN.  

Akamai Connected Cloud features

  • Public cloud – Combined with Linode’s offering, Akamai now offers a complete public cloud experience, providing compute, storage, and networking services as well as supporting container, database, and developer tools management. 
  • Content Delivery (CDN) – Akamai offers a robust content delivery network solution that includes fast API performance, image and video management, and user experience optimization.   
  • Cloud security – The platform has long had a security background to help protect connected applications at scale.

Akamai Connected Cloud pricing

There’s separate pricing for CDN, security, and cloud computing services. Pricing for cloud computing products, offered through Linode, is Pay-as-you-go. Linode bundles CPU, memory, data transfer, and storage in a single, flat fee. Pricing starts at $36 per month or $0.054 per hour for 2vCPUs, 4GB RAM, 80 GB storage, 4 TB transfer, and 40/4 Gbps network bandwidth.    

Akamai Connected Cloud pros

  • Robust CDN solution
  • Fast API performance
  • Offers solid Anti-DDOS and Edge DNS security
  • Excellent Linux OS support
  • Offers a developer-friendly platform via Linode
  • Provides more than 4,100 Edge PoPs
  • Less complexity than Azure cloud 

Akamai Connected Cloud cons

  • Limited global data center locations (currently 11 with plans to include 50 cities globally)
  • Limited services offerings compared to Azure
  • Setting things up may be a bit of a hassle

Google Cloud Platform

Google Cloud Platform

GCP is the third-largest cloud service provider today, and most of its offers are quite similar to Azure cloud services. It has a wide range of products, including virtual machines, storage, networking, and big data services. Additionally, it offers a range of free products, and its pricing is competitive.

Google Cloud Platform features

  • Google Kubernetes Engine – GKE is one of the most robust managed Kubernetes container services today.
  • AI/ML – GCP offers some of the most advanced AI and Deep Learning models of any cloud provider today.
  • Data Analytics – Thanks to its extensive Internet Search background, Google has refined its data analytics, warehousing, and BI solutions.
  • Workspace – This virtual desktop service is similar to Azure’s Windows 365 and is home to popular business, collaboration, and productivity apps such as Google Docs, Spreadsheets, Gmail, Meet, and Drive. 
  • Open-Source Support – Google maintains robust open-source project support and is itself one of the top contributors (it developed Kubernetes (container orchestration) and Istia (service mesh solution).

GCP pros

  • User-friendly than Azure and AWS
  • In various cases, less expensive than AWS and Azure
  • Expanded data center network and availability zones
  • Superior AI and ML models to Azure
  • Excellent open-source project support

GCP cons

  • Complex cloud, making it difficult to learn, adapt, and optimize
  • Wide range of capabilities, which can lead to dependence and vendor lock-in
  • Concerns over data security and privacy following revelations that GCP cooperates with the US government
  • Frequent price changes (unpredictability)

Cloudways

Cloudways

If Microsoft Azure feels like overkill for your small business, DigitalOcean offers an even more boutique service; Cloudways. This is a managed cloud hosting platform that’s suitable for digital agencies and developers as well as e-commerce and online store sites.   

Cloudways features

  • SMB hosting – The platform is designed to suit small business needs, including rapid deployment, and integration with AWS, GCP, or DigitalOcean.
  • Developers – Cloudways includes 1-click deployments, 99.99% uptime guarantees, advanced cache, CDN, and 24/7 technical support for developers. The hosting stack includes MySQL/MariaDB, NGINX, Apache, and PHP-FPM.
  • Ecommerce hosting – The platform offers robust managed WooCommerce, WordPress, Magento, or Laravel.
  • Managed VPS hosting – Cloudway takes advantage of DigitalOcean IaaS infrastructure for this and one-click scaling.  
  • Multi-site WordPress hosting – Get dedicated WP servers to cover multiple sites, whether yours or clients’.

Cloudways pricing

Pricing depends on which cloud provider data centers you use. If you host your website via DigitalOcean’s cloud infrastructure, Cloudways pricing starts at $6.06 per month. It starts at $23.14 per month for AWS-hosted sites and $ 22.47 per month for sites hosted on Google Cloud.

Cloudways pros

  • Fast, enterprise-grade cloud hosting for small businesses
  • Includes SSL, dedicated firewalls, and CloudFlare add-ons for security
  • 24/7 customer support
  • Secure staging environment included
  • Fully managed cloud hosting with high performance and availability
  • Seamless integration with DigitalOcean for IaaS tools  

Cloudways cons

  • No domain registration
  • No root access, limiting control, such as the ability to turn off PHP-FPM  
  • No email ghosting option

Other Cloudways or Azure hosting alternatives include Kinsta, Liquid Web, SiteGround, and Hostinger.

IBM Cloud

IBM Cloud

IBM Cloud and Red Hat work together to offer enterprise-grade capabilities with an open-source edge. There is also SAP on IBM Cloud. Overall, IBM Cloud is a top alternative to Microsoft Azure for quite a number of reasons. 

IBM features

  • Virtual Private Cloud – Improve security and performance by creating and deploying apps in your own private environment.
  • Cloud security – Data is protected in transit, at rest, and in use, providing higher security than many other cloud platforms.
  • Hybrid cloud – Combine the benefits of both a public and private cloud environment.
  • VMware and SAP – Ensures 24/7 availability and security of SAP and VMware workloads.
  • On-Premises deploy – IBM can configure and run your on-premises workloads as if they were in the cloud.

IBM pricing

Similarly to Microsoft Azure, IBM Cloud pricing is Pay-as-you-go and can be reserved (committed use discounts) or billed monthly (subscription plan). Over 40 IBM products are available for free.

IBM pros

  • Over 170 cloud products and services are available across 15 categories
  • Six continents, 60 global data centers
  • Providing integrated PaaS and IaaS services
  • Provides hybrid and multi-cloud cloud deployment support
  • Works seamlessly on-premises 
  • Suitable for SAP and VMware applications
  • An enterprise-grade security and computing platform
  • Supports Red Hat OpenShift and Kubernetes

IBM cons

  • It can take quite some time to set up bare metal servers
  • Comparatively fewer offerings than Azure
  • It might not be simpler or cheaper than Microsoft Azure

Some top IBM alternatives here are VMWare Cloud, Huawei Cloud, Dell Cloud, HPE Enterprise Cloud, TenCent Cloud, and SAP Cloud Platform. 

How to Understand, Control, And Optimize Your Cloud Costs — No Matter Your Cloud Provider

Now, you may be leaving Microsoft Azure because it is too expensive. Or, perhaps you are considering migrating to the cloud but want to find a less complex solution first. Either way, if you want to fully reap the benefits of cloud computing, you’ll need to be in charge of your costs.

The challenge: most cloud cost management tools are inaccurate, clunky, and unactionable. Not CloudZero. 

With CloudZero, you can:

  • No matter how complex your cloud is, you can allocate 100% of your cloud costs in minutes. You can almost instantly see who, what, and why your cloud costs are changing – and fix it.
  • View your costs for tagged, untagged, and untaggable resources. You don’t need perfect tags to get the cost insights you need to reduce waste and protect your margins.
  • Get immediately actionable cloud cost intelligence, including Cost per Customer, Cost per Feature, Cost per Team, Cost per Environment, Cost per Product, and more. We’ll help you tell exactly where to cut costs without sacrificing performance or where to invest more to maximize ROI. 
  • View your multi-cloud costs in a single dashboard. No need to open separate dashboards to analyze your AWS, Azure, GCP, and OCI assets. 
  • Simplify management by seeing containerized and non-containerized costs together in one place.
  • Analyze, optimize, and view your platform costs. Supports cost analysis for Kubernetes, Databricks, Snowflake, MongoDB, Datadog, and New Relic.
  • Get timely, noise-free, and context-rich cost anomaly alerts via Slack. You’ll be able to pinpoint and fix issues at the source before they lead to cost surprises.

CloudZero also delivers user-friendly tools for custom budgeting and forecasting, committed use discount management, and more. These and more capabilities have helped companies like Drift and Upstart make the most of their cloud resources. You can, too. 

to experience CloudZero yourself.

The Cloud Cost Playbook

The step-by-step guide to cost maturity

The Cloud Cost Playbook cover